Quantcast
How to Write a Social Media Emergency Response Plan

Rob Ainbinder – Digital Dad

Chronicling my adventures in DIY, Home Improvement, Barbeque and Fatherhood

How to Write a Social Media Emergency Response Plan

How to Write a Social Media Emergency Response Plan

November 8th, 2010

(Fire-Lite BG-10 pull station, photographed at Benjamin Franklin Middle School in Ridgewood, New Jersey on January 4, 2003. Source: Ben Schumin

If you have a social presence on any service (Twitter, Facebook, LinkedIn, YouTube) you should think very seriously about a Social Media emergency response plan.

In a Social Media emergency the Social Media specialist, or other person in charge of your Social Media presence, should know who to contact. But, more importantly… the person being contacted by the Social Media specialist should know they are part of the plan!


An outline for a Social Media Emergency Response Plan is below and may include the following:

Purpose“The purpose of this document is to outline the Social Media Response and Personnel Responsibilities at [Company Name]“
Social Media PresencesA listing of Social Media sites and the URLs. “[Company Name] maintains presences on several social media sites including:”
Personnel & Process - A listing of personnel roles and their responsibilities in a Social Media Emergency

What would/do you include in your Social Media Emergency Response Plan? Other suggestions? Please leave them in the comments below.

Related Posts Plugin for WordPress, Blogger...
The following two tabs change content below.
Rob is an online marketing professional focused on applying internet strategy to deliver results and increase customer satisfaction. Strengths include: project and vendor management, copywriting, analysis, team building, management and research. In his spare time he enjoys DIY projects, exploring technology, and spending time with his family.

Latest posts by Rob Ainbinder (see all)

Comments

One Coment

RSS

Your email address will not be published. Required fields are marked *

*

Rob Ainbinder – Digital Dad

Chronicling my adventures in DIY, Home Improvement, Barbeque and Fatherhood